balance provides an effective interface between pharmacy professionals and the pharmaceutical industry.

Our experience of pharmacy across all sectors and the pharmaceutical industry has facilitated the development of numerous programmes which have delivered benefits to patients, pharmacists and manufacturers.

We develop bespoke programmes in the following areas:

  • medicines adherence support including a dedicated pharmacist adherence team, behavioural change programmes and clinical medication adherence support packs
  • service development across a range of clinical conditions and public health
  • sales team capability development including webinars, web-based learning packages, briefing guides, team presentations, master-classes and 1:1 coaching
  • facilitation of change in culture and systems to support new service implementation and delivery; this is critical when rolling out any new service and often overlooked
  • qualitative and quantitative research, including engagement with pharmacists and other healthcare professionals across all sectors to create valuable therapy, brand and environmental insights

We identify new ways to work with pharmacy, commissioners and healthcare & social care professionals to achieve a competitive advantage and deliver better patient adherence to medicines. Our reach is global.